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How Brands Can Win or Lose Customers in Seconds: The Power of First Impressions
Written by Ethan Wilshinsky Creative Member Photo courtesy of Pexels. They say you never get a second chance to make a first impression,...
6 hours ago
2 views


The Psychology Behind Clickbait: Why We Can’t Resist Those Headlines
Written by Farrah Jones Media Analytics Executive Photo courtesy of Semrush Blog. We’ve all done it before—spent five minutes reading an...
2 days ago
13 views


Less is More: How Brands are Finding Advertising Success in “Micro-Influencers”
Written by Lyda Cosgrove Creative Member Photo courtesy of Pexels. As if there aren’t enough influencers flooding our social media feeds...
Apr 10
11 views


Portrayals of Journalism in Film: How One Communications Industry is Poisoning Another
Written by Katharyn MacDonald Account Executive Photo courtesy of Turner Classic Movies. With politicians scorning and scapegoating “the...
Apr 8
5 views
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