A Step Inside the Captivating World of Design: A Recap of the 2023 AIGA Design Conference
Written by Ryan Margaret Lee Creative Member Last week, I had the incredible opportunity to step into the vibrant world of design by...
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Nov 26, 2023
Products or Play? The Ethics of Marketing Cosmetics to Little Girls
Written by Elizabeth Desmond Branding Executive In an era defined by digital media and product design, the marketing strategies used by...
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Nov 26, 2023
The Impact of Social Media on Consumerism
Written by Amanda McGee Account Executive In recent years, social media has become a primary space for product promotion. For many, it is...
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Nov 26, 2023
The Taylor Effect
Written by Sydney Sabesan Media Analytics Executive Taylor Swift. Eras Tour. Taylor Swift. Travis Kelce. Taylor Swift. Movie. Taylor...
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Nov 26, 2023
The next horizon in marketing lies within the realm of artificial intelligence (AI) production
Written by Shayla Smith Media Analytics Executive Artificial intelligence may be one of the biggest technological leaps in history. The...
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Nov 26, 2023
The City of Angels
Written by Halli Harwood Branding Executive Los Angeles was my home in the summer of 2023. As a participant in Elon in LA, I had the...
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Nov 26, 2023
What’s so captivating about Bama Rush?
Written by Phoebe Porter Branding Executive At a school like Elon University, the Panhellenic sorority recruitment process is fairly...
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Nov 26, 2023
Marketing a Brand on Social Media
Written by Angelina Giallella Account Executive Whether it be Snapchatting a friend, scrolling on TikTok, or posting a picture on...
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Nov 26, 2023
The Power of Taylor Swift’s Brand
Written by Sydney Manningham Media Analytics Executive The media has been fascinated with Taylor Swift’s love life for as long as fans...
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Nov 26, 2023
The Uncanny Valley, Deepfakes, and Artificial Intelligence Walk Into The Real World
Written by Jessie Cordwell Account Executive On October 2, in the midst of the SAG-AFTRA strike and concern of A.I. likeness of actors...
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Nov 21, 2023
Substack: The Future of Journalism
Written by Jenna Mangan Creative Member Before the invention of the internet, the most popular way for journalists to share their work...
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Nov 21, 2023
Everyone Should *Try* To Start a Livestream
Written by Clay Burns Creative Member “A college degree is the new highschool diploma” is the title of an article written by Robert...
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Nov 21, 2023
Taylor Swift: A Public Relations Giant
Written by Emma Ciesla Account Executive Taylor Swift has been a household name in music since her debut in 2006. She has consistently...
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Nov 21, 2023
The Politics of Cancel Culture
Written by Ellie Caraway Account Executive It has never been easier to call someone out than with social media. No one is safe. No one is...
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Nov 21, 2023
The Rise of TikTok Shop
Written by Corinne Berger Account Executive If you have been on TikTok in the last six months, it is probable to assume that you have...
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Nov 21, 2023
Why PR may be your Perfect Career That You Never Knew Existed
Written by Claudia Brown Account Executive Many hear the words “public relations” and think of publicity. Here’s what PR really is and...
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Nov 21, 2023
Redefining the Landscape of Influencer Marketing
Written by Alena Jain Account Executive In 2022, the influencer marketing industry expanded to a staggering $16.4 billion from $1.6...
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Nov 20, 2023
AI-Driven Data Analytics: Revolutionizing Marketing in the Communications Industry
Written by Sydney Koopman Media Analytics Executive In today's fiercely competitive communications industry, effective marketing is the...
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Nov 20, 2023
Beyond Press Releases: Why Podcasting is PR’s Next Big Thing
Written by Camille Olmstead Account Executive As the landscape of Public Relations (PR) changes with the rise of new technology,...
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Nov 20, 2023
The Designer’s Tool or the Designer’s Downfall?
Written by Anna Topfl Creative Member Since Canva's creation, it has sparked a debate within the design community about its suitability...
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