Apr 19, 2019The Impact of Color Theory on DesignWritten by: Alison Danahy Color Theory is the intentional mixing and use of color that creates an emotional and psychological impact on...
Apr 18, 2019Music + Media Analytics = Music Analytics Written by: Media Analytics Executive, Kaitlin Brozek I commonly confuse my audience when I explain that I am studying media analytics at...
Apr 17, 2019The Rise of YouTube InfluencersWritten by: Carrie Carlisle Today YouTube boasts 1.8 billion monthly viewers worldwide with the most popular channels making well over 10...
Apr 8, 2019The Esports IndustryWritten by: Account Executive, Cam Williams Over the past decade, the esports industry has burst onto the scene as one of the fastest...
Mar 31, 2019Trends in Tourism Marketing Written By: Media Analytics Executive, Nicole Seay Tourism marketing can be tricky - you’re not just promoting products and services, but...
Mar 24, 2019Why media analytics is so important and becoming more prevalent in creating effective PR strategy.Written By: Account Executive, Roberta Marsh The interesting thing about strategic communications and the ideation and implementation of...
Mar 18, 2019The importance of Instagram influencers in marketing Written By: Account Executive, Savannah Lowry Like an Olympic athlete on a cereal box, Instagram influencers are the individuals that...