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Apr 5, 2021
Is Someone Watching Me?! - How Advertisers Personalize their Ads to Reach Social Media Users
by Zoe Becker, Creative Content Producer Let's explore how advertising personalizes and profiles itself to effectively capture an audience
202 views
Apr 2, 2021
Advice for Virtual Interns, From a Virtual Intern
By Caroline Harty, Account Executive.
Are you interning virtually this summer? Here's what you need to know before your first day!
93 views
Mar 29, 2021
The Impact of Always #LikeAGirl Campaign
By Julia Forman, Account Executive. How the feminine care company, Always, tackled the issue surrounding the declining confidence in girls.
4,926 views
Mar 29, 2021
TikTok: The New Instagram?
By Victoria Walton, Account Executive. Is Tik Tok becoming more popular than Instagram?
249 views
Mar 29, 2021
7 Sans-Serif Adobe Fonts to Add to Your Typography Toolkit
Written by Tiffany Huang, Creative Content Producer. Here are 7 free sans-serif fonts that you can try for your next creative project.
7,462 views
Nov 19, 2020
Communicating About Opioids: The Path to Reconstruction
By Claire Grider, Analytics Executive I was 14 when I first knew someone who died from opioids. I was 18 when it was my friend’s family...
47 views
Nov 9, 2020
Why Brands Should Consider Utilizing TikTok to Reach Their Audience
By Taylor Truitt, Creative Content Producer Have you ever found yourself aimlessly scrolling through TikTok and next thing you know it’s...
40 views
Nov 7, 2020
Your Cookies Feed Analytical America
By Leah Hottenstein, Creative Content Producer Cookies are a touchy subject. We don’t know if we should love them, or hate them. One...
13 views
Nov 5, 2020
Why Graphic Design Is Vital To Saving Our Planet
By Rachel Cifarelli, Creative Content Producer When you think about climate change, what comes to mind? Maybe pictures of a polar bear...
80 views
Nov 2, 2020
Think Like a User: The Importance of Audience Awareness and User Experience Design
By Hanna Meyers, Creative Content Producer During one of my college internships at a design publication, my boss once told me, “Designers...
15 views
Oct 30, 2020
The Impact of the Currently 'Hot' Design Trend: Animation and Motion Graphics
By Sydney Donaldson, Creative Content Producer We as humans are conditioned to be enchanted by the things we see. In our society today,...
10 views
Oct 27, 2020
Interning Abroad: 5 Tips for Success
By Ibby Peterson, Social Media Coordinator Source:http://www.oneworld365.org/img/101/Intern%20Abroad.jpg Studying abroad has become...
15 views
Oct 26, 2020
4 Tips for Creating a Successful Super Bowl Campaign
By Jessie Nuzzaci, Account Executive The first time I ever felt heartbreak I was sitting in a black and gold-stained Steelers man-cave....
38 views
Oct 26, 2020
How The Presidential Campaigns Are Leveraging Social Media Advertisements
By Samantha Steinman, Account Executive Social media is a staple in our daily lives, most of us checking our accounts as soon as we wake...
19 views
Oct 23, 2020
How McDonalds Grabbed the Attention of Millions
By Nolan Pizzi, Account Executive Have you ever wondered how McDonalds is able to have one of the largest target audiences in all of...
605 views
Oct 20, 2020
Public Speaking: Importance and Fundamentals
By Olivia Eller, Account Executive You are not alone if you have ever dreaded having to give a presentation, speak to a manager, or make...
29 views
Oct 19, 2020
Everything You Need to Know About Nano-Influencers and Why You Should Utilize Them
Written by Andi Stebbins
158 views
Oct 15, 2020
Brands' New Focus: Corporate Social Responsibility
By Ariana Wilson, Account Executive Over the years, companies have become more conscious of how their business operations are affecting...
36 views
Oct 15, 2020
How to Utilize Influencers to Grow Your Brand's Awareness
By Hannah Ossip, Account Executive The power of influencer marketing is undeniable in this day and age. If you’re on social media, you’re...
124 views
Oct 14, 2020
Pinterest: The Marketing Tool You Didn't Know You Needed
By Maggie Smith, Account Executive I’ve been mindlessly scrolling through Pinterest since middle school for all my fashion, beauty,...
14 views
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